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What does IO stand for?

IO stands for Insertion Order (web advertising)

This definition appears frequently and is found in the following Acronym Finder categories:

  • Information technology (IT) and computers
  • Business, finance, etc.

See other definitions of IO

Other Resources:
We have 16 other meanings of IO in our Acronym Attic

Samples in periodicals archive:

The company's cloud software provides solutions that address the needs of 21st century media enterprises, including better management of the advertisement buying and renewal process, simplification of insertion order management, improvement of campaign ID management, and access to better business intelligence.
It confirmed advertisers can run a spot market display campaign across the Platform-A network with one insertion order, via one tracking, reporting and delivery system, with Advertising.
The AP and Vertis have agreed that AdVantage will provide TNN with its processing and billing services, which include the delivery of insertion orders to newspapers from advertisers or agencies, the approval or modification of the orders by publishers, the collection of tearsheets, the collection of newspaper invoices, the resolution of invoice discrepancies, consolidation of billing and cash processing.