What does TOMA stand for?

MLA style: "TOMA." Acronym Finder . 2009. AcronymFinder.com 7 Nov. 2009 http://www.acronymfinder.com/Top-of-Mind-Awareness-(TOMA).html
Chicago style: Acronym Finder . S.v. "TOMA." Retrieved November 7 2009 from http://www.acronymfinder.com/Top-of-Mind-Awareness-(TOMA).html
APA style: TOMA. (n.d.) Acronym Finder. (2009). Retrieved November 7 2009 from http://www.acronymfinder.com/Top-of-Mind-Awareness-(TOMA).html

Top of Mind Awareness

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Samples in periodicals archive:

In the previous example, the goal was to increase top of mind awareness to 20 percent.

All of these examples play into top of mind awareness for food writers and readers alike, Cohn said.

Levitz noted that the research also showed that digital billboards increased top of mind awareness in terms of specific brands.