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What does PPM stand for?

Portable People Meter (Arbitron Inc. audience measurement system)


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This definition appears very rarely and is found in the following Acronym Finder categories:

  • Business, finance, etc.

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Samples in periodicals archive:
The Portable People Meter measures viewership in restaurants, bars, other homes, the office, airports, hotels, sports events, malls and medical facilities.
Telular said its terminals connect with Arbitron's Portable People Meter to transmit audience measurement data over cellular networks.
Arbitron used its Portable People Meters to track consumers' media exposure both in and out of the home among members of Nielsen's household panel, who had to scan each and every purchase they made.
Telular's terminals connect with Arbitron's Portable People Meter (PPM[TM]) to reliably and cost-effectively transmit audience measurement data to the company over cellular networks.
The company argues that the Portable People Meter is more accurate and reliable than the paper diaries it has historically used to track radio listenership.
Over the next three years, Arbitron is scheduled to deploy the Portable People Meter in the top 50 markets in place of the paper diary method that the company has used to collect radio audience estimates since 1965.
The findings, based on the Portable People Meter measurement system, were part of a report measuring the listening habits of sports broadcast audiences.
The device, called a Portable People Meter and manufactured by U.

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