What does OOBA stand for?

It also claimed that by 2010, approximately 15 per cent of global organisations storing or processing sensitive customer data will use out-of-band authentication for high-risk transactions as the security measures that most financial institutions and other service providers have in place are proving inadequate in the face of new cybercrime attacks against customer accounts'.

As the frequency and sophistication of attacks targeting online banking continue to increase, out-of-band authentication is becoming more widely recognized as a best practice for securing online banking sessions.

Byline: shrishail98 Millions of banking customers stand to benefit from increased security for online transactions, with Gemalto coming to market with a two-factor identification system for MasterCard and HSBC announcing its adoption of an out-of-band authentication system provided by Authentify.

HSBC Deploys Secure Out-of-Band Authentication (OOBA) System.

the leader in out-of-band authentication solutions, announced today that it was named winner of the 2008 Global Product Excellence Award in the Authentication category by Info Security Products Guide, a Silicon Valley-based product evaluation firm.

Simple, Secure Out-of-Band Authentication System Combines Automated Phone Call with Web Service to Prevent Fraud CHICAGO -- Authentify Inc.

Out of Band Authentication System in Running for Best Identity Management Solution CHICAGO -- Authentify, the leader in telephone-based out-of-band authentication solutions, today announced that it has been named a finalist in the "Best Identity Management Solution" category of the 2007 Codie Awards.

Rolfe can explain the need and application scenarios for interactive out-of-band authentication systems that enable account holders and their financial services web site to confirm their identity and participation in a transaction through a separate communication channel like an automated phone call.