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It has published many serious books about popular music, including Peter Guralnick's two-volume Elvis Presley biography, Last Train to Memphis and Careless Love, Michael Azerrad's Our Band Could Be Your Life, Bob Spitz's The Beatles, Joe Nick Patoski's Willie Nelson, and memoirs by Marianne Faithfull and Phil Lesh, and it will publish a forthcoming memoir by Keith Richards.
Last Train to Memphis was published in 1994 and followed by Careless Love in 1999.
A snippet from the contractual agreement of the time, quoted in Peter Guralnick's excellent book Last Train To Memphis (The Rise of Elvis Presley), gives an idea of the prevailing music business mentality.