What does IPTCC stand for?

MLA style: "IPTCC." Acronym Finder . 2012. AcronymFinder.com 31 May. 2012 <a href="http://www.acronymfinder.com/Information-Processing-Theory-of-Consumer-Choice-(marketing)-(IPTCC).html">http://www.acronymfinder.com/Information-Processing-Theory-of-Consumer-Choice-(marketing)-(IPTCC).html
Chicago style: Acronym Finder . S.v. "IPTCC." Retrieved May 31 2012 from <a href="http://www.acronymfinder.com/Information-Processing-Theory-of-Consumer-Choice-(marketing)-(IPTCC).html">http://www.acronymfinder.com/Information-Processing-Theory-of-Consumer-Choice-(marketing)-(IPTCC).html
APA style: IPTCC. (n.d.) Acronym Finder. (2012). Retrieved May 31 2012 from <a href="http://www.acronymfinder.com/Information-Processing-Theory-of-Consumer-Choice-(marketing)-(IPTCC).html">http://www.acronymfinder.com/Information-Processing-Theory-of-Consumer-Choice-(marketing)-(IPTCC).html

Information Processing Theory of Consumer Choice (marketing)

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