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Samples in periodicals archive:
Let's support the Global Media Monitoring Project in its quest for realistic and gender-balanced media.
VITAMIN W was founded in 2011 by Amy-Willard Cross , a seasoned editor troubled by a scarcity of women's voices in journalism, citing the statistics that men write 81 percent of all news articles and less than 20 percent of them are focused on women-specific content, according to Global Media Monitoring Project.
According to the Global Media Monitoring Project (GMMP) which coordinated a survey 1,281 newspapers, television and radio stations in 108 countries, "News stories were twice as likely to reinforce gender stereotypes rather than challenging them and news stories on gender (in) equality were almost non-existent.
Overall, women constituted 41 percent of all subjects (those featuring in the adverts as voices and or images) in the advertising monitoring, compared to the Southern African average of 19 percent news sources in the Global Media Monitoring Project (GMMP) of 2005 that provides latest data on women and men in the news.
Southern Africa has made significant progress towards achieving greater gender balance in the news and in newsrooms, but is still far from achieving equality by any one of the measures used in the third Global Media Monitoring Project, conducted in 2005.