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Samples in periodicals archive:
The Guide was purchased by Leading National Advertisers (LNA) and subsequently owned by Competitive Media Reporting (CMR) and later TNS Media Intelligence.
Base One has successfully completed projects for Deutsche Bank (custody reporting for over $50 billion in securities), Marsh & McLennan (commercial insurance risk management package sold to more than 400 corporate clients), and Competitive Media Reporting (a leading ad tracking Web site that reports expenditure and occurrence data to ad agencies, advertisers, broadcasters, and publishers).
4 million for G-P according to Competitive Media Reporting.
Taylor Nelson Sofres has bought internet advertising trend specialist Competitive Media Reporting in the US for 56m [pounds sterling].
Competitive Media Reporting (CMR), the nation's leading tracker of advertising intelligence, recently released 1999 ad spending information for beer industry players.
Fourth-quarter ad spending for Internet companies got off to a bang, with spending in October 1999 at $473 million -- up 500 percent from the same period the previous year, according to recently released figures from Competitive Media Reporting.
1 million, according to information supplied by Competitive Media Reporting, a well-known follower of advertising activity that includes dollars spent in television, newspapers, magazines, radio and outdoor.
5 million on advertising in 1998, according to Competitive Media Reporting.