Printer friendly

What does BAV stand for?

BAV stands for Brand Asset Valuator

This definition appears very rarely and is found in the following Acronym Finder categories:

  • Business, finance, etc.

See other meanings of BAV

Other Resources:
We have 28 other definitions for BAV in our Acronym Attic

Samples in periodicals archive:

DuPont, which has been tracking brand measures since 1980, uses Young & Rubicam's Brand Asset Valuator, or BAV, to measure brand strength and brand stature, Kaiser said.
1 brand in the Forbes Breakaway Brands survey, conducted by Landor Associates using Young & Rubicam's Brand Asset Valuator database measuring brand momentum from 2006 to 2009.
In this book, Gerzema and LeBar offer credible evidence--drawn from a detailed analysis of a decade's worth of brand and financial data using Y&R's Brand Asset Valuator (BAV), the largest database of brands in the world--that business is riding on yet another bubble that is ready to burst--a brand bubble.