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Samples in periodicals archive:
While the market share for instant coffee in Japan has decreased from 58 percent in 1983, to 43 percent market share, the instant market still holds a market share almost 50 percent higher than that of roasted coffee, according to a recent report by the industry-run All Japan Coffee Association, AJCA.
According to the All Japan Coffee Association, Brazil provided coffee free of charge to Japan to repay for the emigration, triggering coffee's popularization through cafes.
Keiji Ohta, president of the All Japan Coffee Association spoke of the various measures taken by the Japanese trade to increase consumption in the years after the signing of the International Coffee Agreement.
The All Japan Coffee Association runs coffee seminars semiannually, and coffee forums eight times a year.
From October 20 through November 7, the All Japan Coffee Association conducted a coffee drinking survey to determines attitudes, in home and out of home consumption, future trends, life styles, and imagery.
The conference was carried out under the auspices of the All Japan Coffee Association (AJCA), and featured a gathering of coffee scientists from all parts of the world.
It may also help make up for the decrease in instant coffee consumption noted by the All Japan Coffee Association in their 1991 survey, even though it still accounts for approximately half of all the coffee consumed in Japan.
The All Japan Coffee Association notes that instant coffee consumption in Japan totalled 95,000 tons in 1990, almost unchanged over the past few years.